Contact center Key Performance Indicator (KPIs) are used by SMB and enterprise companies to make better business decisions and improve the customer experience. Also called metrics, KPIs are the measurable values that show just how effective your...
A Blueprint for a Customer-Centric Company
In a company’s early days, the customer service department can consist of a single person (probably the owner) handling phone calls. It relies on customer feedback to improve the product, and as it becomes more successful, the company swells and...
Defining a Great Customer Experience: Part II
In the first part of this post, Defining a Great Customer Experience – Starting at the Top, we talked about the difficulties in defining a great customer experience, how it's more than just “Delivery > Expectations, and how a great experience starts...
Reasons Why Companies Love Bright Pattern, In Their Own Words
Bright Pattern customers understand the importance of seamless omnichannel communications in the contact center. Technology plays a huge role for sales and customer experience organizations and our customers are here telling you why we outperform...
Defining A Great Customer Experience – Starting at the Top
Remember a time you fell head over heels for someone. Now, if I asked to define the experience, you would know the feeling intrinsically, but may have a hard time explaining it. You might comment how they made you laugh or how they dressed or became...
7 Ways to Improve Customer Experience and Beat the Competition
Your customer’s smartphone can get you ahead of competition. “If companies simply maintain the status quo, their organizations face customer defection. 64% percent [of decision makers] say that risks of not adopting new customer service technologies...
What Can A Mobile App Do For Your Contact Center?
Jane uses ACME Auto Insurance and needs to get in touch with customer service because she just got in a fender bender. She's standing on the sidewalk, next to her car and reaches into her purse for her smartphone to contact ACME. Depending on...
Would your Contact Center Agents Role-play as Comic-book characters to Delight your Customers?
Amazon has known for the high quality of service it provides to its customers.
However, not all instances of great customer service are produced in the same fashion. In a routine chat session about an issue with a book order, one lucky customer...